How Big Data Analytics Impacted on Business

Big data analytics involves managing examining a huge amount of data. To take a proper business decision it is essential to analyze the collected data. Companies nowadays shifting their business ideologies to evolve from a knowledge organization. Businesses are embracing the power data and technology. Decades before the concept of big data was introduced to gain insight on businesses and uncover trends. Essentially, a business wants to be more objective and data-driven to perform more smartly and efficiently. It is essential to give your business a smart dimension in order to take your business to the next level. Big data analytics is managed by advanced software which reduces the time and cost of analytics time to take business decision. If…

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Best WooCommerce Plugins for Your E-commerce Store

Plugins are the best part to make the best use of WooCommerce. It not only allows you to offer great features to your customer, but in turn, it also helps the business owner to monitor the business in a more advanced way. There is a collection of free and premium plugins which can be integrated with your e-Commerce business. However, finding the right plugin is always a challenge to keep your WooCommerce site running. Adding an inappropriate plugin can disintegrate your site. As there are almost thousands of plugins available, you need to choose the right plugin wisely. Plugins help to keep the shoppers engaged and return to your website it also facilitates the way to keep your site updated.…

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Top Technologies you should acquire to fuel the Business Growth

In this rapid digital era, new technologies have given ample scope to transform the base of the market by creating new challenges every single day. It has changed customer experience by operating models and establishing a whole new work environment. With the emergence of scope, scale and complexity of the business, new technologies have developed at an exponential rate. These sophisticated technologies have become more accessible to the wide spectrum of audience. This accessibility is aiming towards a digital culture which can be a source of competitive advantages. It includes a bunch of functions like training, sourcing, logistics, recruiting, marketing and more. It has changed the preconception that technology can only be suited in the IT industry. Access to robust…

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Maximize Conversion at Customer Touchpoints

“It takes twenty years to build a reputation and five minutes to ruin it. If you think about that, you will do things differently.” Warren Buffett. Customer touchpoints are those points of contact in which business interact with the customer. It includes the moment when you first interact with your customers to build a relationship with existing customers. In a physical retail shop, a witty shop assistant can elevate interest among customers and make them buy their products. So, the assistant knows the right way to approach the customers. In the case of online purchase, the role of engaging assistance is important even more. As we know in case of physical purchase there are visual cues even without the help…

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How to earn quality customer feedback?

All e-Commerce business owner knows the importance of customer feedback whether it is a small- or large-scale business. It is a killer method to improve the marketing of the store. At the same time, it is important to generate quality feedback from your customers. Unless their experience is bad, customers do not bother to provide feedback. They generally do not input any feedback when they are satisfied with your service however, the opposite is done. In fact, when they receive poor service or products, they decide never to come back to you. Thus, customer satisfaction is the key to earn positive feedback. If not, you will not only lose that customer but also their negative feedback can affect your business…

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