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What Is The Importance Of Tags In Terms Of SEO
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A Comparative Analysis Between Facebook at Work and Business Manager
3
Professional Skills And Tactics Concerned With Link Building
4
Internet Is The Highlight Of GSMA Mobile World Congress 2016
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E-commerce Marketing Techniques To Personalize Customer Experience
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Search Advertising Trends in the Year 2016
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Exclusive Features to Look in Upcoming iPhone 7 & 7 Plus
8
Portfolio Bid Strategies: Advanced Addition to Adwords Automated Biddings
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How Cohort Report Helps in Measuring your Rate of Customer Retention
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2016 Top 16 Advertising Tips for Facebook Ad Campaigns

What Is The Importance Of Tags In Terms Of SEO

Improving the visibility of your website is certainly not an easy task. Increase traffic as well as boost the brand’s revenue, a strong SEO campaign is very necessary. To be very honest, while building backlinks as well as developing the social media presence along with off-site practices, boosting the site’s rankings with on-page optimization is very important. Now one of the most crucial aspects of on-page SEO is tags. Be it the title tags, header tags or the Meta tags or blog post tags, there have been increased traffic and boosted engagement. A Brief Insight Into Tags Tags are generally used to clarify the content in a specific way. This should be made easier for the search engines to understand…

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A Comparative Analysis Between Facebook at Work and Business Manager

A sheriff called Facebook at Work is round the corner that has already been developed plus is under test by 300 companies since last year. Its public version is going to open soon. Like other popular communication platforms between employees, Facebook at Work will compete with Yammer, Slack and Convo.   Some initial rumors had suggested that Facebook at Work will be at par with Business Manager. Let’s see if it’s true or not.   Advantages of Facebook at Work Unlike your Facebook page, the page for Facebook at Work is separate from it and only visible to your colleagues. You need not have to be worried about privacy options as you are not going to post some offensive matters…

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Professional Skills And Tactics Concerned With Link Building

Are you aware of the term Link building? A free of link building will never be completely dead and who want to be free. A life free of link building would surely mean a life filled with bad reviews, no branding power and all the things which we care about. Link building is surely a challenging work as there need to be certain strategies which will help you to build quality link. Here are the links building strategies in the year 2016.   Content Marketing Source: http://bit.ly/20YWPW7 Take the example that you are pouring yourself into a 2000-word killer piece of content and are waiting to pour traffic into the website. Maybe your social media has everything covered but there…

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Internet Is The Highlight Of GSMA Mobile World Congress 2016

The ongoing GSMA Mobile World Congress is taking place in Barcelona, Spain. Four days event which began on Feb 22nd is the biggest platform for big shots of mobile devices industry to gather, associate and perform business. Not only this but herein panel discussions are organized to open up latest avenues of business also. At present 2000+ companies are exhibiting their cutting-edge technology laced products. Some technologies are extremely young but hold immense potential to rule the future world of mobile industry.   This is the venue for annual Global Mobile Awards ceremony. The award is the recognition for biggest innovative mobile solutions. Some Interesting Things Noticed Still Now Mobile Congress is much more about internet and lesser to iPhones…

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E-commerce Marketing Techniques To Personalize Customer Experience

This year digital marketers will revamp techniques for making user experience more personal in nature. Take for example receiving 360 degrees of customer information which will ultimately lead towards paving the way for better Ecommerce experience is one of its priorities. For this they will try out newer techniques and tools. A good example shall be the deployment of tools for managing digital analytics which then followed by customization of platforms will lead towards a multi-advantageous outcome.   An advantage of platform personalization is helping towards delivery of a more cross-channel and data-driven experience. Additional advantages will be getting full information on your customer journey through implementation of predictive analytics engine.   A joint study conducted by Microsoft and CMO…

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Search Advertising Trends in the Year 2016

Well it is certainly worthwhile to consider what is likely to occur in the search advertising in the year 2016 so that one can adjust to the strategy.   If considered Bing Ads, along with access to search data with adoption patterns and client interest, here are some predictions for the year 2016 and beyond.   Audience buying is right on Everyone’s mind Well the technology behind marketing is getting stronger; advertisers are now accessing real-time data to drive important decisions with serious impact on ad platforms which they choose to use.   There is still a lot of opportunity in the industry which targets audience right across channels which is a possibility which makes advertising more personally relevant making…

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Exclusive Features to Look in Upcoming iPhone 7 & 7 Plus

Coming September is the expected date of iPhone7’s launch. This may possibly collide with the launch of iPhone 6c and iPhone 7 Plus. Around 42% of buyers planning to buy iPhones are waiting for its release. Study, conducted by Merrill Lynch and Bank of America have surveyed around 1000 customers. It has indicated that this may be impacting the sale of iPhone 6s. Among the people who are planning to buy iPhone 7, 51% are present owners of iPhone 6 or 6 Plus. Predicted Features of iPhone 7 Source: http://bit.ly/1PYeIm0 Will come with shatter-proof screen Will be water-proof Will be dust-proof Camera having flush attached with phone surface Antenna bands will be placed at the phone sides Will be attached…

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Portfolio Bid Strategies: Advanced Addition to Adwords Automated Biddings

Successful Adwords campaigns are carried forward by a successful bidding process. Bidding helps you to correctly choose revenue driving keywords and specify other areas which bring in high profit. Now, very soon Google will roll out revamped automated bidding processes for Adwords. This year further Adwords updates will simplify formation of bid strategies which will perfectly align with performance goals.   Earlier advertisers received outstanding results after they implemented automated bidding strategies to their ad campaigns. It greatly improved conversions and in the end raising their ROI. Automated bidding strategies best optimize bids for every auction. New revamp will let you modify workflow in your favor.   It will let you directly add or create new items with your portfolio…

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How Cohort Report Helps in Measuring your Rate of Customer Retention

Good news for all online store owners! Unlike brick-and-mortar stores, you can easily do what they can’t. Why? Thanks to Google Analytics, you can measure your business success so easily. All necessary data regarding your business progress can be so easily tracked. Some of them are conversion statistics; total visitor fluctuations; measuring the CTR or Click through Rates and you can measure average time spent on your site. Just log into your Analytics account and voila! Still Analytics report has its own restrictions like how can you measure customer retention percentage?   Herein I shall quote a famous and commonplace statement, It is common knowledge that the cost of acquiring new customers is often ten-fold that of keeping existing ones.…

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2016 Top 16 Advertising Tips for Facebook Ad Campaigns

Ad campaigns through Social-media channels are gaining in popularity as more and more audiences are registering with them. In this article we are focusing upon tips to run highly successful ad campaigns on Facebook. Let’s take a look at them. 1. Zero in on your Goals Remember that like every other sectors of life this is a good practice to zero in on your goals before you begin your work. Don’t be in this false notion that aim to attract more traffic to your Facebook page and engaging more followers are similar things. These are 2 different parameters and call for different values. That’s why select the Ad Type cautiously. New Ad Scheming recommends various ad formats on the basis…

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