Email List is a set of a database of email subscribers who have accepted to receive promotional messages from your organization. If you are having an online store and want your store to become demanding among the customers, then you need to build an email list. Among all the list building strategies, each one is not relevant to online retailers. You need to acquire a few strategies to grow your email list in order to build a potential customer relation. First, take a look at what is an email list and why it is important to build your email list. What is an Email List? It is a collection of individual email addresses where you send email marketing campaigns. Through…

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Without ‘Ola’ getting in the office at the right time or reaching at the airport before boarding time or even travelling to the outskirts of town would never have been so smooth. Out of five, every four taxi rejects you to reach you at your destination. Ola cabs come as a rescue to all of us who does not have the privilege to travel on their personal car. The company needs no introduction as it has become very popular among the urban culture of India. This is the first cab aggregator company in India. The company OlaCabs is owned by ANI Technologies Pvt. Ltd. the journey of the successful business started in December 2010 by two IIT graduates from Mumbai.…

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Cognitive Technology is an AI-based, advanced, driver assistance systems. A study suggested by Hackett Group has suggested that 85 percent of the procurement leaders are engaged in the study of cognitive technologies which will evolve the operational programme over the next three-five years. Only 32 percent of all have the strategy to implement the technologies and among them, 25 percent have enough capital and wit to execute the technologies. I am suggesting you the most potential cognitive technologies that can shape up your future. As AI becomes the foundation in the advancement of our daily lives. IT organizations need to adopt this newly emerged technology in order to hold their position in the market. In service management, to escalate the…

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Big data analytics involves managing examining a huge amount of data. To take a proper business decision it is essential to analyze the collected data. Companies nowadays shifting their business ideologies to evolve from a knowledge organization. Businesses are embracing the power data and technology. Decades before the concept of big data was introduced to gain insight on businesses and uncover trends. Essentially, a business wants to be more objective and data-driven to perform more smartly and efficiently. It is essential to give your business a smart dimension in order to take your business to the next level. Big data analytics is managed by advanced software which reduces the time and cost of analytics time to take business decision. If…

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Plugins are the best part to make the best use of WooCommerce. It not only allows you to offer great features to your customer, but in turn, it also helps the business owner to monitor the business in a more advanced way. There is a collection of free and premium plugins which can be integrated with your e-Commerce business. However, finding the right plugin is always a challenge to keep your WooCommerce site running. Adding an inappropriate plugin can disintegrate your site. As there are almost thousands of plugins available, you need to choose the right plugin wisely. Plugins help to keep the shoppers engaged and return to your website it also facilitates the way to keep your site updated.…

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In this rapid digital era, new technologies have given ample scope to transform the base of the market by creating new challenges every single day. It has changed customer experience by operating models and establishing a whole new work environment. With the emergence of scope, scale and complexity of the business, new technologies have developed at an exponential rate. These sophisticated technologies have become more accessible to the wide spectrum of audience. This accessibility is aiming towards a digital culture which can be a source of competitive advantages. It includes a bunch of functions like training, sourcing, logistics, recruiting, marketing and more. It has changed the preconception that technology can only be suited in the IT industry. Access to robust…

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“It takes twenty years to build a reputation and five minutes to ruin it. If you think about that, you will do things differently.” Warren Buffett. Customer touchpoints are those points of contact in which business interact with the customer. It includes the moment when you first interact with your customers to build a relationship with existing customers. In a physical retail shop, a witty shop assistant can elevate interest among customers and make them buy their products. So, the assistant knows the right way to approach the customers. In the case of online purchase, the role of engaging assistance is important even more. As we know in case of physical purchase there are visual cues even without the help…

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All e-Commerce business owner knows the importance of customer feedback whether it is a small- or large-scale business. It is a killer method to improve the marketing of the store. At the same time, it is important to generate quality feedback from your customers. Unless their experience is bad, customers do not bother to provide feedback. They generally do not input any feedback when they are satisfied with your service however, the opposite is done. In fact, when they receive poor service or products, they decide never to come back to you. Thus, customer satisfaction is the key to earn positive feedback. If not, you will not only lose that customer but also their negative feedback can affect your business…

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Shopify is one of the biggest e-commerce platforms with 10% share of the market. Shopify has made a business of $100 billion in sales. It is user-friendly and offers exceptional backend support. This is the reason it became very popular among the developer and businessmen. The built-in tools permit the users to increase functions of the e-Commerce store and add new custom functions. One of the exclusive features of Shopify plugins is that it can enlarge user engagement, drive sales and extract more revenue. Over 5,00,000 merchants rely on Shopify to run their sites smoothly. These plugins manage everything from customer engagement, marketing, payments, secure checkout, and shipping. In my following writing, I have given you a list of best…

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The present Business world completely depends on the internet. It is one of the prerequisites, used to take your business to the next level. The utilization of websites in business is quite a common activity. As change is the only constant, a lot of businesses either shifted to a mobile app or opening a new field on the mobile app. A mobile app is an appropriate medium to run a business. As the number of mobile users is increasing day by day, mobile plays a great role in the growth of the business. Mobile apps offer a variety of features that a website cannot deliver. Its user-friendly and flexible features make it so acceptable among mobile users. Native App It…

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